Marketing Branch Libraries to Students Through Web Videos
Poster presented at ELI (EDUCAUSE Learning Initiative) 2008 Annual Meeting
San Antonio, Texas, January 28-30, 2008
by Jessica Bozeman (jessicabozeman@depauw.edu, Caroline Gilson (cgilson@depauw.edu) and Brooke Cox (bcox@depauw.edu)


Abstract:
This poster session presents videos created to advertise DePauw University branch libraries.  These commercials have been released through various Web 2.0 and campus media outlets in order to reach students in their technology rich environment.  We will discuss the process of planning, creating and implementing this project.

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