Media Wall Of Fame

 

SAL F. MARINO '42
Inducted: DECEMBER 2, 1994  

Sal F. Marino, a 1942 DePauw graduate, is the uncontested champion of editorial excellence in the business press. As chairman and chief executive officer of Penton Publishing, he has produced a series of publications which has become the most honored in the industry.

Sal Marino began his career at Penton Publishing in 1952 as promotion and research manager. During the next 11 years, he created dozens of award-winning advertising and direct-mail campaigns. In 1963 he moved into the publishing side of the business, and in 1972 he was elected president of the company.

As publisher, he realized that successful advertising depends on a superior journalistic product. He is fond of saying that "a magazine that serves its readers first serves its advertisers best." It is a slogan that he practices every day, and the results are clear. Four of Penton’s magazines – Steel, Machine Design, Electronic Design and Progressive Architecture – are recognized as the best editorial publications in the industrial magazine field.

Sal Marino’s 1992 book, Business Magazine Publishing Management, quickly became a classic in the field. Its success led to another book, The Longer You Work, The Longer You Live, in 1993.

His record of community service is enviable. He is a past chairman of the American Business Press, the Business/Professional Advertising Association and the Cleveland Advertising Club, and he is the founder of the Publishing Management Institute at the Kellogg Graduate School of Management at Northwestern University.


Marino in the 1942 Mirage
His continuing crusade for excellence has not gone unnoticed by his peers. He is a member of the Cleveland Advertising Hall of Fame and the Graphic Arts Hall of Distinction, and is a Publishers Hall of Fame nominee.

He received his degree in sociology at DePauw, where he distinguished himself in student activities. He was city editor of the DePauw newspaper for two years, president of his junior class and president of the Freshman Interfraternity Council. He has received an honorary degree and an Alumni Citation from DePauw, where he has served as a member of the Board of Visitors, the Center for Contemporary Media External Advisory Board and the Washington C. DePauw Society.

He was born on February 25, 1920, in Cleveland, Ohio, where he grew up.

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