During a 34-year career with Reader’s Digest Association, 1950 DePauw graduate Richard McLoughlin rose to President and Chief Operating Officer of the Reader’s Digest Association.
McLouglin joined Reader’s Digest in 1956 as an advertising representative in Detroit and spent nine years in that office, where he was later named Manager. In 1965, he moved to New York as Associate Advertising Sales Director and was appointed Advertising Sales Director in 1969. He was elected a Corporate Vice President in 1970, and named Director of U.S. Magazine Operations in 1975. He went on to be named Publisher of Reader’s Digest in 1980.
Serving on the Executive Committee of the MPA Board of Directors from 1978 through 1985, McLoughlin was known as a leader in the battle to stabilize postal rates and make the United States Postal Service more efficient. He was also a champion of marketing programs to promote magazines as a powerful advertising medium.
Richard McLoughlin has served as an advisor-trustee of DePauw University. As a student at DePauw, he graduated with a Bachelor of Arts in English and was a member of Delta Upsilon fraternity. After graduation from DePauw, McLoughlin served three years with the U.S. Army Counter Intelligence Corps in Oklahoma city and Tokyo, Japan. He joined The Wall Street Journal’s Chicago office in 1953. In 1955 he was transferred to manage the Journal’s Detroit advertising office and a year later began his career with Reader’s Digest.
In 1990, Richard McLoughlin was named Publisher of the Year by the Magazine Publishers of America.